SEARCH ENGINE OPTIMISATION (SEO)

 

Search Engine Optimisation(SEO) is a highly targeted approach to influencing Search Engine Rankings and ensuring your content is visible to your customers.

 

WHY IS SEO IMPORTANT?

 

Google is the first place your customers search for what they are looking for. The search phrase that is entered will bring up a set of results. If you want your website to rank high for that particular search phrase, then your website will require SEO improvements.

Google wants to provide its customers (searchers) with the most relevant and valuable content possible. We optimise your website content using techniques that help Google (and other search engines) understand your page content, purpose and relevance in relation to specific search keywords and/or phrases. The ultimate goal is to have your content ranking highly in your customer’s search results.

 

DOES YOUR BUSINESS NEED SEO?

 

If you need to improve traffic to your website or have the ambition to compete and rank higher against competitors, you will need to ensure that each page of your website is optimised.

If your business doesn’t feature on the first page of Google it is very unlikely your customers will click on subsequent pages to find your business.

 

HOW MUCH DOES SEO COST?

 

Search Engine Optimisation costs depend on the amount of work that is required to attain the goals set out for your business. This can vary hugely from one website to another depending on variables such as website size, website structure, CMS, digital infrastructure (e.g. social setup), market size and competition.

What is the cost of your customers not being able to find you? 

To find out about how our SEO offerings can better your business, contact us!

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