SEARCH ENGINE OPTIMISATION (SEO)
Search Engine Optimisation(SEO) is a highly targeted approach to influencing Search Engine Rankings and ensuring your content is visible to your customers.
WHY IS SEO IMPORTANT?
Google is the first place your customers search for what they are looking for. The search phrase that is entered will bring up a set of results. If you want your website to rank high for that particular search phrase, then your website will require SEO improvements.
Google wants to provide its customers (searchers) with the most relevant and valuable content possible. We optimise your website content using techniques that help Google (and other search engines) understand your page content, purpose and relevance in relation to specific search keywords and/or phrases. The ultimate goal is to have your content ranking highly in your customer’s search results.